Google AdWords - You have heard of the term, but you’re really not sure what it is and how it works? You have been told how it can help your business, but it’s all too confusing to set up and manage? Not anymore…

If you are familiar with the Pay Per Click concept of Internet advertising you will know that it takes time and patience to fully understand the platform and turn create a profitable campaign. Once setup, this model can be a very successful advertising tool for attracting webs surfers to your website.

We recognise that many business owners can find it difficult to understand the fundamentals of Google Adwords, nor have the time or desire to learn and then effectively manage a paid advertising campaign. For this reason, we developed our Pay Per Click Advertising Management services aimed at assisting you with the setup and management of your campaign.

How This Works

At your request for our service, our PPC manager will review and assess your website and discuss the recommended campaign direction with you. Other key decisions to discuss are targeted key phrases, competition, your PPC budget and our setup and applicable management service fees. Once an agreement is in place, your PPC marketing campaign will commence.

Our service fees are based on the number of advertising campaigns to be maintained on your behalf. This will be determined prior to establishing an agreement. The following services are included with every sponsored ads management package:

• Primary campaign goals and objectives review
• Keyword / phrase analysis
• PPC budget review and recommendations
• Professional ad writing services
• Keyword / phrase bid setup
• Regular bid monitoring
• Add effectiveness tracking, review and reporting
• Ongoing ad adjustments based on results
• Content recommendations for landing pages (pages where your visitors go from a click.) Such recommendations may be made to improve your conversion rates.

Two Management Options

We offer two management options that you can choose to suit your business and time management.

OPTION A - SELF SERVICE

One-off set up fee applicable
Provide monthly campaign performance reports for the first three months
Provide Google Adwords campaign training and hand over campaign management to client

OPTION B - FULL MANAGEMENT

One-off set up fee applicable
Monthly service fee is paid for full management of your campaign
Provide monthly campaign performance reports and periodic consultations ongoing

No lock in contracts! - you only pay a management fee if you have a Google Adwords spend for the month.